COLLABORATIONS I AM OF

Case Studies

My approach in action

case studies.

I’ve driven user research initatives that supported the launch of a fitness wearable and health analytics platform for elite athletes, and the European expansion of an app that allows members to access local workouts and studios in their city.

I am highly motivated to support organizations that aim to place people at the core of their design process.

Below are some examples of projects I have recently worked on.

OneFit
How might we create a free trial to aquire and retain users in new markets?
VIEW CASE STUDY
WHOOP
How can we motivate behavior change and stimulate engagement for the new ‘prosumer’ user?
VIEW CASE STUDY
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